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We look to our African roots  to define what clean beauty means.

In many African communities masks, ointments, steams and other treatments literally come from the Earth. Think, plant botanicals like roots, herbs, oils and butters.

The idea is to not be wasteful and utilize what the land has given to purify, heal and beautify from the inside out. Ingredients are only used when needed, and remnants repurposed.

This level of resourcefulness is a reminder that everything has a purpose, even the things that we may consider to be waste. African beauty rituals remind us who the originators are when it comes to zero waste, organic and natural treatments as it exemplifies this in its purest sense.

African beauty originators

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Hibiscus

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Hibiscus oil offers several benefits for both hair and skin. It nourishes the scalp, strengthens hair follicles, and promotes hair growth, while also providing antioxidant and anti-inflammatory properties that can soothe and rejuvenate the skin, making it a versatile addition to skincare and haircare routines.

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Resurrection plant

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In South Africa, the resurrection plant, also known as the "resurrection fern" or "resurrection moss," holds significance in traditional medicine and cultural practices. It is believed to have medicinal properties and is used in remedies to treat various ailments. Additionally, the plant's ability to revive and flourish after appearing dead during dry periods symbolizes resilience and renewal in South African folklore and storytelling traditions.

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Green rooibos

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In South Africa, green rooibos tea holds a special place in traditional culture and customs. Known for its earthy flavor and health benefits, it's often enjoyed as a soothing beverage, especially during social gatherings and ceremonies. With its rich history and cultural significance, green rooibos tea reflects the deep-rooted traditions and appreciation for natural remedies in South African society.

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Argan Oil

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Argan oil is traditionally used in Morocco for both culinary and cosmetic purposes. In cooking, it adds a nutty flavor to dishes like tagines and salads, while in skincare and haircare, it moisturizes the skin, strengthens hair, and nourishes nails, reflecting its rich cultural significance and versatile applications in Moroccan daily life.

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Luffah Oil

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In Africa, luffah oil is traditionally used for its moisturizing and healing properties in skincare routines, often applied to the skin to treat dryness and minor irritations. It is also utilized in hair care to strengthen and condition the hair, helping to maintain scalp health.

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Cocoa pods

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Local healers have traditionally used Kigelia fruit to remedy stressed skin-related conditions, such as acne and eczema. It also firms and tightens skin, making it ideal to combat premature aging, like fine lines, wrinkles and sagging. Kigelia is extremely calming for skin and soothes and strengthens skin so it appears at its healthiest.

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Shea butter

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Shea butter from Ghana is renowned for its high quality and purity. It is sourced from the nuts of the Shea tree (Vitellaria paradoxa) predominantly found in the savannah regions of West Africa, including Ghana. Ghanaian shea butter is prized for its rich concentration of vitamins, fatty acids, and other nutrients, making it highly beneficial for skincare and haircare. Traditionally produced by local women using age-old techniques, Ghanaian shea butter is celebrated for its moisturizing, nourishing, and healing properties, making it a staple ingredient in various cosmetic products worldwide.

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Moringa plant

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In Ghana, Moringa oil is deeply intertwined with traditional medicine and culinary customs. It's utilized in herbal remedies for its believed health benefits, ranging from boosting immunity to promoting skin healing. Additionally, Moringa leaves are a staple in Ghanaian cuisine, adding flavor and nutrition to soups and stews.

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Baobab oil

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Baobab oil is widely used across Africa for its versatile benefits. It serves as a nourishing moisturizer for the skin and hair, boasting high levels of vitamins and antioxidants. Additionally, its traditional production supports local communities and preserves cultural practices tied to the baobab tree.

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Shea Butter

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Nilotica shea butter is a rare and prized form of shea butter sourced from the Nile River region, particularly in countries like Uganda and South Sudan. It is derived from the nuts of the Vitellaria nilotica tree, which grows along the banks of the Nile River and its tributaries. Nilotica shea butter is known for its luxurious texture, high concentration of vitamins, and superior moisturizing properties, making it highly sought after in skincare and cosmetic formulations.

  • flower pic Morocco
  • flower pic Kenya
  • flower pic South Africa
  • flower pic Egypt
  • flower pic Nigeria, Ghana, Uganda
  • flower pic Luffah Oil
  • flower pic Hibiscus
  • flower pic Resurrection plant
  • flower pic Green rooibos
  • flower pic Cocoa pods
  • flower pic Shea butter
  • flower pic Moringa plant
  • flower pic Baobab oil
  • flower pic Shea Butter

African beauty Rituals are Communal and meant to be shared

54 Thrones is inspired by traditional African rituals and practices rooted in community, the power of healing, celebration and creating beauty from the inside out. Ingredients are pure, botanical and ethically sourced from what we identify as the birthplace of clean beauty, Africa.

The development of these products are done sustainably, at a fair wage and devoid of harm to both humans and animals.

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